Meat and Livestock Australia Ltd is owned by Australian farmers and supported by the Australian meat industry. The company is not a meat trader - its purpose is to provide marketing and promotional support to Australian meat and livestock processing and exporting companies and their customers. Within Australia, the company also invests significantly in research to maintain continuous improvement for the industry.

As the world's largest red meat and livestock exporter, this Australian industry continually strives to maintain the highest quality and safety standards in the world. Australia is an island continent, naturally quarantined, and blessed with vast green pastures which are most suitable for livestock farming.

Australia is also recognised as the world’s largest exporter of Halal red meat.